Thursday, November 28, 2019

Ecosystem Report (Geelong Botanic Garden)

Introduction Ecosystem comprises of biotic and biotic factors that are present in a given environment. The biotic factors are the living organism such as microbes, plants, and animals, while the abiotic factors are nonliving components like water, air, rocks, soil, sunlight, and topography. The interaction of biotic and abiotic factors in a certain environment occurs in a form of a system due to the flow of nutrient and energy.Advertising We will write a custom report sample on Ecosystem Report (Geelong Botanic Garden) specifically for you for only $16.05 $11/page Learn More In essence, ecosystem examines how biotic and abiotic factors interact as a self-sustaining system (Chapin, Matson, Vitousek 2011). The nutrient and energy cycles depict how the biotic and abiotic factors interact in a sustainable manner over a long period leading to the development of communities in various environments. Ecology provides a view of understanding the processes that o ccur in ecosystems. Chapin, Matson, and Vitousek (2011) assert that the flow of energy and chemicals through the physical and biological pathways depicts the relationships between biotic and abiotic factors in an ecosystem. In this view, the flow of energy and chemicals is central in the study of ecosystem. Therefore, this report examines ecosystem of the botanic garden of Geelong, which is in Vitoria, Australia. Method In examining the ecosystem of Geelong botanic garden, the study used observation as a method of collecting vital information necessary for the understanding of the ecosystem. Observation is a scientific method that utilizes the five senses, namely, sight, smell, sound, touch, smell, and taste, in collecting different forms of data from an ecological area of study (Chapin, Matson, Vitousek 2011). The observation method is important in ecological studies because it deals with physical and biological aspects of the environment, which require the use of the five common senses in collection of information. By using the observation method, the study identified biotic and abiotic components with a view of elucidating their interaction mechanism at the Geelong botanic garden. In examining biotic components, the ecological study utilized a quadrat when determining the diversity of plants. A quadrat enables researchers to select an area for study, and thus enhances accuracy of data collected. The study used quadrats that measure 1Ãâ€"1, 2Ãâ€"1, 2Ãâ€"2, 2Ãâ€"4, 4Ãâ€"4, and 4Ãâ€"8 meters square. The use of many quadrats enhances accuracy of data, and thus offers a comprehensive study of the ecosystem of the Geelong botanic garden. The increasing sizes of quadrats are essential in determining species richness and diversity in the Geelong botanic garden.Advertising Looking for report on ecology? Let's see if we can help you! Get your first paper with 15% OFF Learn More The study categorized plants as trees, shrubs, herbs, and grasses. In the study, the researchers identified plants, categorized them, and provided their numbers in different quadrats. The study then tabulated the findings obtained from different quadrats for further analysis. Regarding animals, the observational study identified animals present at the Geelong botanic garden. The common animals present are birds, reptiles, and insects. Given that animals belong to the advanced trophic levels of primary, secondary, and tertiary consumers, they are significant in the study because they depict how energy and chemicals flow in the ecosystem. According to Chapin, Matson, and Vitousek (2011), the first trophic level determines the amount of energy in an ecosystem because organisms that are present in this energy level are producers. Hence, the existence of animals in the Geelong botanical garden is dependent on the existence of producers, which are the primary source of energy, and other animals in different trophic levels. Moreover, the study elucidates ho w biotic and abiotic animals interact and provides the mechanism of interaction. The study used food chain in illustrating how different organisms interact and transfer energy from one trophic level to another. Examination of the food chain in the Geelong botanic garden illustrates the flow of energy through various forms of organisms. Hence, the observational study is keen on establishing the interaction of organisms and the flow of energy from the lowest trophic level to the highest trophic level, which exist in the Geelong botanic garden. Results and Discussion Distributions of Plants Table 1 Recording Observations Area 1 Quadrat sizes (m) Area 2 Quadrat sizes (m) Species 1Ãâ€"1 2Ãâ€"1 2Ãâ€"2 2Ãâ€"4 4Ãâ€"4 4Ãâ€"8 Species 1Ãâ€"1 2Ãâ€"1 2Ãâ€"2 2Ãâ€"4 4Ãâ€"4 4Ãâ€"8 Tree 1 0 0 1 1 3 5 Tree 1 0 0 0 1 2 3 Tree 2 0 0 1 2 2 3 Tree 2 0 0 1 1 1 2 Tree 3 0 0 1 2 2 3 Tall shrub 1 1 1 1 3 4 6 Tall shrub 1 0 0 3 3 4 6 Tall shrub 2 0 0 0 0 2 3 Tall shrub 2 1 2 2 3 3 4 Small shrub 1 1 2 2 3 3 5 Small shrub1 1 1 2 2 3 3 Small shrub 2 2 2 4 6 8 6 Small shrub 2 0 0 0 1 2 2 Small shrub 3 1 2 3 3 3 3 2Herb 1 0 0 1 1 1 1 Small shrub 4 1 1 1 2 3 4 Herb 2 0 0 0 2 2 3 Herb 1 1 1 2 2 3 5 Herb 3 1 1 1 3 3 3 Herb 2 1 2 3 3 3 6 Grass 1 14 21 25 36 48 61 Herb 3 20 23 31 38 51 74 Grass 2 7 11 17 23 29 33 Grass 1 12 18 25 27 35 46 Grass 3 9 12 15 19 22 27 Grass 2 13 19 22 25 28 43 Dandelion 3 4 7 8 11 15 Grass 3 12 13 15 19 22 23 Creepers 3 5 6 8 9 12 Grass 4 14 18 26 37 48 63 Tussock grass 4 9 11 13 17 21 Creepers 4 5 6 9 9 12 Cumulative number of species 43 66 93 127 161 208 Cumulative number of species 83 107 149 179 225 304 The above table shows the distribution of species across all quadrats ranging from the smallest to the biggest. The study selected two areas of study, area 1 and area 2, and assesses the species richness and diversity. From the table, it is evident that the cumulative number of species increases as the area of the quadrat increases.Advertising We will write a custom report sample on Ecosystem Report (Geelong Botanic Garden) specifically for you for only $16.05 $11/page Learn More The important information that one can derive from the table is the species richness and diversity of Geelong botanic gardens. Scheiner, Cox, Willig, Mittelbach, Osenberg, and Kaspari (2000) argue that species richness is an important ecological variable that provides a view of an ecosystem in terms of diversity of organisms in a given area. Thus, the table provides a face value of the species richness and diversity of plants present in the Geelong botanic garden. Chart 1: Species-Area Curve The above chart shows the species-area curve of two areas of study, area 1 and area 2. Evidently, the species curve shows that the species of plants in the Geelong botanic garden increases with the increase in the area of the quadrat. The relationship between spe cies and area has significant importance in ecology because it provides a view that enables ecologists to predict the diversity of species in various ecosystems or habitats. Communities that have dense populations tend to be more diverse than communities that have scattered populations. Hence, the species-area curve of the Geelong botanic gardens shows that it has a dense population of plants, which is very diverse. Given that is impossible to estimate the diversity of organisms in a given area with reasonable accuracy, the species-area curve enables accurate estimation of species using quadrats.Advertising Looking for report on ecology? Let's see if we can help you! Get your first paper with 15% OFF Learn More According to Scheiner, Cox, Willig, Mittelbach, Osenberg, and Kaspari (2000), the species-area curve is an ecological tool that enables ecologists to standardize ways of estimating species richness in various ecosystems. From the above chart, species richness increases from about 50 species per one meter square to approximately 300 species per 32 meters square. The species-area curve also provides a mathematical way of understanding diversity and species richness. The equation for the species-area curve is S = cAz. Where S is the number species, c and z are constant, while A is the area of the habitat. This equation shows that the species richness has a nonlinear relationship that is dependent on two constants, c and z. The chart shows that the species richness of plants in the Geelong botanic garden has a non-linear relationship within the area under which they grow. To enhance clarity of the equation, its conversion into a linear equation is imperative. Therefore, the linear equat ion of the specie-area curve is logS = zlogA + logc. This is a linear equation, which shows z as the slope of the equation and logc as the y-intercept. Area 1 Area 1 1Ãâ€"1 2Ãâ€"1 2Ãâ€"2 2Ãâ€"4 4Ãâ€"4 4Ãâ€"8 1Ãâ€"1 2Ãâ€"1 2Ãâ€"2 2Ãâ€"4 4Ãâ€"4 4Ãâ€"8 Cumulative number of species 43 66 93 127 161 208 Cumulative number of species 83 107 149 179 225 304 LogS 1.6 1.8 1.9 2.1 2.2 2.3 1.9 2 2.2 2.3 2.4 2.5 Chart 2: Log-log scale The log-log scale indicates that the species number and the area of the habitat have linear relationships in the Geelong botanic garden. In the area 1 of the habitat, c (y-intercept) is 1.6 and z (slope) is 0.497, while in the area 2, c (y-intercept) is 1.9 and z (slope) is 0.418. Hence, ecologists can utilize these constants when interpreting the species richness and diversity of the Geelong botanic garden. The log-log scale expounds the species-area curve because it provides constants that mediate the relationship between s pecies number and the area of habitat (Scheiner, Cox, Willig, Mittelbach, Osenberg, Kaspari 2000). The application of the mathematical equation in the analysis of species diversity and richness is critical because it provides a scientific way of analyzing and predicting process that occurs in the ecosystem. In this case, the ecosystem of the Geelong botanic garden shows that its species richness and diversity increase as the area of habitat increases. From the species-area curve, the trends of the curve give important information about the area that gives the maximum number of species. Apparently, the species richness of area 1 increases from about 40 species per meter square to approximately 220 species per 28 meters square at the plateau point. Moreover, the species richness of area 2 increase from about 50 species per meter to approximately 300 species per 30 meters square at the plateau point. This means that in the average area of 25 to 30 meters square, Geelong botanic garden gives maximum species richness. Plateau point is an important point in study because it shows the maximum number of species and minimum area necessary to attain. Thus, the plateau point indicates that the area of the habitat sampled by the quadrat is enough to represent all species in the habitat (Scheiner, Cox, Willig, Mittelbach, Osenberg, Kaspari 2000). Therefore, species curve is important in determining sample size. The number of species and environmental heterogeneity are two factors that determine the relationship between area and species. In a homogeneous environment, the number of species increases with increase in the area of habitat. However, the number of species in a given ecosystem does not increase indefinitely due to the existence of diversity among the population of plants (Scheiner, Cox, Willig, Mittelbach, Osenberg, Kaspari 2000). This explains why the species number reaches a plateau point as habitat size increases. Additionally, heterogeneity of the environme nt is a factor that determines the shape of the species-area curve. The homogenous environment allows plants to grow uniformly over a wide area due to the evenness of the factors that support their growth. In contrast, the heterogeneous environment allows staggered growth of plants, which violates the normal relationship species richness and the size of habitat. In this view, the Geelong botanic garden has a homogenous environment because the species-area curve of area 1 and area 2 do not have significant differences in species richness and diversity. Distribution of Animals The distribution of animals at the Geelong botanic garden is not evident because few animals are visible within the vicinity of the study. The huge animals present in the Geelong botanic garden are birds and rodents. The birds were flying in the air while others were singing in different trees that were within the vicinity of the study site. Occasionally, different forms of rodents ran from one bush to another a s they mate and search for food in small bushes in the Geelong botanic garden. Other animals present in the Geelong botanic garden are insects. The insects are the dominant population of animals because they occupy small spaces in the garden and feed on numerous foodstuffs. In essence, the resources the insects require to survive are unlimited, unlike huge animals in which the availability of food determines their growth and reproduction in a given ecosystem. Interaction of Biotic and Abiotic Factors In the ecosystem, plants, animals, and abiotic factors interact physically and chemically. The physical interaction between animals and plant is apparent because birds live on trees, perch on trees, and obtain protection. Moreover, rodents hide in the bushes and rocks that are in the garden. Plants also anchor on rocks and soil while they are growing. Regarding chemical interaction, animals, plants, and abiotic factors interact due to the flow of chemicals and energy from one trophic le vel to another. Chapin, Matson, and Vitousek (2011) argue that trophic interactions are an important form of interaction in the ecosystem because it determines energy flow and consequently the population of organisms in a given ecosystem. The Geelong botanic garden is a very robust ecosystem because it sustains a great number of organisms as reflected by the diversity and species richness. Energy Flow and Chemical Cycling The flow of energy and chemicals in an ecosystem is dependent on the trophic levels of organisms. Miller and Spoolman (2010) argue that food chains and food webs in ecosystems are pathways through which energy flow from one trophic level to another. In the Geelong botanic garden, green plants are the primary producers. Plants are the primary producers in the ecosystem because they generate energy from the process of photosynthesis. Plants take in nutrients from the environment and metabolize them into complex molecules, which provide energy to the ecosystem. Essent ially, the process of photosynthesis allows plants to combine carbon, oxygen, and hydrogen with the help of sunlight and chloroplasts to form carbohydrates and other complex molecules (Miller Spoolman 2010). In this view, plants are the primary source of energy in the Geelong botanic garden. Animals that feed on primary producers are primary consumers. The primary consumers present in the Geelong botanic garden are grasshoppers, butterflies, caterpillars, and rodents. Grasshoppers and caterpillars feed on grasses and leaves of plants. While butterflies feed on nectar in flowers, rodents consume seeds of the plants. Miller and Spoolman (2010) describe primary consumers as herbivores that transition the flow of energy from plants to animals. As the energy flow from one trophic level to another, it decreases due loss of energy in the process of cell respiration, waste material, and heat. Secondary consumers such as birds are also present in the Geelong botanic gardens. Birds feed on i nsects such as ants, grasshoppers, caterpillars, and butterflies. Given that they are the third trophic level, the level of energy in this trophic level is significantly lower than the energy in the first trophic level. Additionally, tertiary consumers present in the garden are birds of prey such as hawks. The hawks feed on rodents and birds, which are secondary consumers. In this view, hawks feed on the trophic level that has the least amount of energy in the ecosystem of the Geelong botanic garden. This means that hawks fall in the highest trophic level in the Geelong botanic garden. Since hawks fall in the highest trophic level, they only release their energy into the environment when they die. Detrivores and decomposes act on dead organic material and release nutrients into the ecosystem. Thus, the food chain and chemical cycling can effectively demonstrate the flow of energy in an ecosystem. Food Chain The following food chain illustrates the flow of energy in the Geelong botan ic garden. Chemical Cycling The following is a chemical cycling that best describe the flow of chemicals in the Geelong botanic garden. Conclusion The ecosystem is an ecological system that sustains itself. It comprises of biotic and abiotic factors that interact effectively to support the existence of living organisms. Examination of Geelong botanic garden illustrates that it comprises of plants and animals that interact effectively with their physical environment. Species area-curve of plants indicates that species richness and diversity increases with an increase in the area of habitat. This implies that the Geelong botanic garden has a homogenous environment that has even distribution of nutrients. Diverse plants are the primary producers because they provide energy and chemicals to the ecosystem. The animals belong to the trophic levels of primary, secondary and tertiary consumers. The food chain shows that hawks belong to the highest trophic level. Comparatively, chemical cy cling indicates that detrivores and decomposers play a central role in recycling of nutrients trapped in plants and animals. References Chapin, S, Matson, P, Vitousek, P 2011, Principles of terrestrial ecology, Springer, New York. Miller, G, Spoolman, S 2010, Environmental Science, Cengage Learning, New York. Scheiner, S, Cox, S, Willig, M, Mittelbach, G, Osenberg, C, Kaspari, M 2000, ‘Species richness, species-area curves and Simpson’s paradox’, Evolutionary Ecology Research, vol. 2 no. 1, pp. 791-802. This report on Ecosystem Report (Geelong Botanic Garden) was written and submitted by user Ishaan T. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Monday, November 25, 2019

The Great Awakening essays

The Great Awakening essays The Great Awakening started as a questioning of religion and authority of government. This led to tolerance of new beliefs. The Great awakening created a sense of shared American identity that affected the people who experienced it all across the colonies. People grouped together no matter were they were from or whom they were. It also led to religion for black slaves and Indians because of missionaries. There were many causes and effects of the great awakening. One cause was the low attendance at churches. People thought what is the need to go to church if we can earn or way to a higher place ourselves? After people challenged the church the thought why cant we question the government? The government was threatened by this because they knew the people could and would. It had many effects like the growth in amount of churches. The churches were very competitive to get people to attend their churches. It also lead to many new colleges referred to as the New Light. The great awakening had a very intense religious revival. There were many people who led revivals for religious reasons. Jonathan Edwards was one of the first and then George Whitefield who made the biggest impact of all the revivalists. George Whitefield went along the Atlantic seaboard preaching looking for sinners who would convert. People who converted felt very independent being able to do what they wanted freely. People who did not convert criticized conversion, also viewed the converters as a threat to established order. The awakening gave America a sense of shared identity. During the great awakening everyone came together due to religion and to convert. Even Indians were involved with Americans religion because of missionaries. All people no matter what race, sat in the same church listening to people like George Whitefield. The awakening was a big step because it brought all people in America together. ...

Thursday, November 21, 2019

Rehabilitation Engineering Coursework Example | Topics and Well Written Essays - 3000 words

Rehabilitation Engineering - Coursework Example al., 2012).   In the resultant clinical extension, various independent examiners have to categorize the performance of knee extension with accordance to IKDC. Here, 16 knees that have got deficits with regards to the range of motion should be rated by use of a generic goniometer as well as the measurement device for novel extension. The radiological dimensions of the knee expansion angles that should be restricted to the tibia and femur shaft is allowed to only have a systematic absolute error of about -5.2 +/- 1.9 degrees as compared to the lines established by the rotational centres. In an experimental setup, the average absolute deviations should be at around 3.92 +/- 1.41 with a goniometer and around 1.22 +/- 0.20 degrees when it comes to the other measurement device. Radiological knee extension measurements that are limited to the knee joint area systematically deviate from the total axis measurements with regards to bones. A goniometer that uses the tibia and femur bony landmarks is often s uperior in terms of accuracy as compared with the long arm and standard goniometer techniques (ADAM, MCDUFFIE, et. al., 2012).   Over a few decades, there has been a substantial improvement with regards to Knee replacement surgery, mainly due to improved methodologies and techniques, improved devices and improved conversancy of knee and function and physiology. More durable and successful knee replacement schedules have had a big effect on various clinical practices (DURIG, 2013).  GPs have to understand something on some of the advancements that have been attained as well as how the clinical practices have transformed as a result, specifically in the segment of patient selection and patient assessment surgery. GPs should have the ability of distinguishing between abnormal and normal progress after such a surgery. Knee Replacement refers to a surgical procedure whereby prosthesis or an artificial joint is used to replace a broken

Wednesday, November 20, 2019

Deloitte SWOT Company Assignment Example | Topics and Well Written Essays - 1250 words - 2

Deloitte SWOT Company - Assignment Example Since Deloitte is among the biggest consulting service providers, it is critical to conduct a SWOT analysis for the company to understand its success in the corporate world. The SWOT analysis will also identify areas that may require adjustments and appropriate changes The Value driven approach present at Deloitte differentiates the company from others in the consulting services business sector. Focusing on the value of the client is part of Deloitte business strategy. The company chooses to stick to engage its customers in the company’s operations until there are significant improvements in that particular area. There is a defined business value in everything the company does from promotions to IT. The fact that Deloitte has a defined business value in every functional unit of the company gives a competitive advantage over other firms in the industry. Deloitte uses the Value Map to identify potential areas with clients where the company can improve the value of the enterprise . The Value Map can also help the company in establishing a value-based billing approach. The fact that Deloitte is Business-led in its approach to clients is an added strength to the company. The IT-enabled approach to engagements helps Deloitte attract more customers especially those who are IT-centric. An understanding of the client’s business is a crucial factor in providing a satisfactory outcome in the consulting business sector. A strong technological practice is a strength Deloitte uses in its marketing approach. Companies in the consulting services industry differentiate themselves by the importance of their functional and business best practices. However, the variation among these providers in the level of business, processes and technology expertise. Deloitte exhibits depth in vertical industries and business process knowledge resulting from the company’s clear business strategy.

Monday, November 18, 2019

Common ground Essay Example | Topics and Well Written Essays - 500 words

Common ground - Essay Example Prior to civil war, raw food materials were flooding the market because people prepared food like bread, cheese, vegetable etc. from the raw material, either bought from the local supermarket or home grown. Late nineteenth and early twentieth century saw the advent of processed food which immediately captured the interest of the consumer. Readymade food flooded the market and ‘two minute’ noodle became the craze. Similarly, the paint industry also went under transformation. Technology as well as the innovative approach to painting, became an instant hit with the consumers who loved the new technology. The emerging paint industries bought the smaller ones and grew rapidly, touching great heights in a comparatively short time. The changing consumer requirement became a vital market strategy in the coming years which saw the emergence of new industrial revolution that specialized in creating new market. The fast technological advancement became the hall mark of post civil war period. The corresponding change in the consumer behaviour was one of the most compelling factor in promoting fast industrialization which was highly original in ideas and became proficient in exploiting the market demand that was intentionally created. Hence the common ground of both the article is the changing consumer demand which moved from the traditional household industries to highly indigenous and technologically advanced industries in area of public interest and

Friday, November 15, 2019

Macro And Micro Environment Analysis Of Ford Motors

Macro And Micro Environment Analysis Of Ford Motors Introduction Ford Motor Company (Ford) is the largest automotive manufacturers in the world, operating in 200 markets across six continents. The brand includes Ford, Lincoln, Mazda, Mercury and Volvo. Ford also sells luxury sport car Aston Martin. The company primarily based in the US and Europe and employs 246,000 people as on Dec 2007. The goal of Ford is to build products that are immensely desirable so that they get profit. They also do this by increasing number of new product from around the world. On 2007 fiscal year, the company recorded $172,455 mill revenue, increase of 7.7% over 2006. But however, the net loss was $2723 mill in 2007, compared to $12,613 mill in 2006, with operating profit of $5631 mill in 2007 as comparison of $8,190 mill in 2006( datamonitor). Macro and Micro Environment Analysis Industry Analysis: Overall the industry is segmented by the type of vehicles; Motorcycles 5.8%, Passengers cars 69.5% and light truck 24.7%. The faces tough competition with Daimler, Chryster AG, Fiat, General Motor, Honda, Nissan, Mitsubishi, Toyota, Suzuki. In which Ford motor company has the market share of 9.4% ( datamonitor, 2009). The industry fluctuated over 2004-2007 affected by global economic downturn and declined in 2008. However, the performance is predicted to accelerate with compound annual growth rate of 4.4% for 5 yr period of 2008-2013 to a value of $1,831 billion by end of 2013. Despite US Govt. providing billions of dollars to Fords rival GM and Chrysler, Ford is OK with the situation. Despite its loss in 2008 and dwindling cash supply, Ford is widely expressed in media as financially stable  [1]  . PEST Analysis: Political: The Company has to go with rules and regulations formulated by the government such as CO2 Tailpipe Regulation. Companies get respect from government for powered IWO wheelers. Ford has to go through the European Union vehicle approval. Economic: Depression hits the Automobile industry. Ford, GM and Chrysler face problem in this situation. Factors such as Central London congestion charge, call to become all gas guzzlers , European union reduced pollution certificate and London low emission zone affect the manufacturing of the Ford cars. Social: There has been growth in road traffic slowing. Society is concerned with more green cars to be sold. Road safety for everyone should be considered by Ford. Technology: New technologies like using bio-fuels and digital radio should be considered. Ford has invested in car safety. Similarly, Ford also invested in CO2 reducing technology. SWOT Analysis: The companys strong brand portfolio gives it a competitive advantage. Strengths: Ford has a strong brand portfolio and engineering capabilities. Ford has wide network of distributors and dealers and high employee productivity. Ford operates in an industry which has customer who highly value brands who believe strong portfolio of established brand gives competitive advantage which helps in brand equity. This helps in launching new product range and penetrating in new automobile markets. Weaknesses: Ford faces continued decline in market share in US from 20.5 % in 2003 to 15.6% in 2007 similarly in UK 19.5% (0.3% down from previous year in 2006). This was due to increased competition, industry moving away from traditionally stronger segment, reduced vehicle sales, daily rental companies, and discontinuation of companys vehicle lines. Likewise Ford got 3 complaints on leaking fuel or oil ignition. Several product recalls inadequate quality assurance and quality control system and declining operating efficiency and weak returns (datamonitor). Opportunities: Ford Company has the opportunity to expand in India and China. Company launches new models often now and then according to the choices of customers. They can produce hybrid vehicles. They face increasing demand of dual fuel vehicle. Threats: The profitability of the business relies on performance of the economy in which the company operates. If EU and US shows economic slowdown continuously the companys business will face negative impact. Similarly, sluggish light vehicle produced in the developed market also acts as a threat. The company also need to consider EU vehicle regulations. Porters Five Forces Analysis: Buyers in the automotive industry are large with significant financial power. Buyers power of dealers is affected by brand strength of top market players. An increase in raw materials costs put pressure in both market players and suppliers. Barriers of government regulations high fixed costs exit barrier puts new entrants into difficulties. Competition arises as a result of economic downturn. Buyer Power: Buyers in this industry have financial strength, if its high, they can make large purchase and put pressure to reduce prices. But Brand strength weakens buyer power. Retailers like distributor have one market player and thus buyer power is reduced. Overall the buyer power is moderate. Supplier Power: Supplier of raw material, assembled and semi assembled, energy like- steel, aluminium. The power of suppliers is strengthened further by the necessities of the automobile industry requirement of raw materials of high quality. Reliance of supplier is minimized by different companies. The power over all is moderate. New Entrants: Small firms are unlikely to enter in this industry which needs intellectual property. Entry is further made difficult by getting distribution channels. Similarly, company has to meet government requirements and invest on continuous development. The threat is moderate. Substitute: Used cars acts as substitutes. However, affordable power diminishes used cars. Awareness of environmental issues and climate change might lead people to walk, cycle and use public transport. The companies are making hybrid( petrol, electric) cars. Overall the threat is weak. Rivalry: Competition in this industry remains fierce, among the top 4 market players 38% of market value. Toyota, GM , Daimler and Ford. High fixed price exit barriers raw materials costs lead to unpredictable production costs and post pressure on market players. Most company produce diverse range of cars .The rivalry is very strong. Marketing strategy option for Ford Motors Social Responsibility and Ethical Marketing Communication: Ford emphasises on being a good corporate citizen, by focusing on the global community by understanding envirionmental issues and investing on people. Similarly, organise programmes to promote tolerance and equal opportunities and support social and environmental protection programmes. In 2006, Ford was the first automotive manufacturer to produce dedicated hydrogen fuel V-10 engines. (datamonitor). Ford introduces new vehicles which offer fuel economy and reduced environmental impact. In Britain, from April 2009, the government encourage the manufacturer to produce cleaner cars, and Ford should adopt the policy and motivate customers to opt for least polluting cats  [2]  . In short- run, they focus on clean diesel engines, hybrids, flexible fuel vehicle ethanol vehicles and turbo charged direct injection Eco Boast- Superior performance, which provide 20 % better fuel economy, 15% fewer CO2 emissions. In the long run Ford has invested in plug in hybrids, fuel cells, hydrogen internal combustion engines, advanced technology. Ford believes that these are right and responsible things which would give customers better goods. Target Markets and Segmentations: Ford has broken down its diverse markets into two manageable segments, Financial and Automotive services. Inside these more segments on geographic and organisational structure. Similarly Ford attracts younger demographic. Automotive: Ford segments its customers based on the car types- passenger cars, trucks, buses and vans, sports vehicles, accessories, after sale parts, maintenance and vehicle repair services. This business division consists of design, development, manufacture, sale and service of trucks, cars and service parts. Hence make small, medium, large and premium ranges. This segment is further divided into geographically, Ford North America, Ford South America, Ford Europe, Premier Automotive group, ford Asia Pacific and Africa Mazda. Each has their own manufacturing process, like- Ford North America- design, develop, manufacture and service vehicle ad parts. They have servicing as maintenance and light repair, collision, vehicle accessories and service warranty. Financing Service Segments: These include financing products to and through automotive dealers. Three categories- retail financing, purchase retail instalment sale contracts and retail lease contract from dealers and offering financing to commercial customers. Similarly, they offer loans to dealers to finance the purchase of vehicle inventory. External marketing communication: Ford develops advertising, sales promotion, sponsorship and merchandising programs  [3]  . Fords advertising policy is do best by building and selling the most innovative cars and trucks  [4]  . Ford adopted Bold Moves campaign, a form of transparent marketing( via webisodes , the assessment of past and present performances), emotional appeals (interview with employees) and product oriented work with an emphasis on drivers than steel metal. Ford has done Sync campaigns  [5]  which deals with TV and radio commercials, print and online advertisement, a promotional tone and dealership training which targets Black and Hispanic consumers. Chris Brown appeal young urban consumers. Give radio commercials Online sync with chrisbrown.com- launched Nov 12, 2007. Columbian Rocker Jaunes Multicultural marketing communications Emphasis on digital promotion. Ford adopts mantra of Change or Die which has reached the parent company of its largest advertising agencies  [6]  . The company hires best talented employees, consultants and contract workers, who are devoted to administrative, media and band experience service. Using ad agencies for delivery would promote the most stunning product. Mark Fields, Fords President of America, focus on customers needs and brands. Ford spends $757.5 million to advertising in US media on 2005. Automakers like Ford, GM are the biggest budget cutters in media and advertising. Ford cut their spending on Hispanic media more deeply in fourth quarter which feel 31.2% last year to $46 .7 million, but according to RNS it is still continuing a long tradition as the executive car sponsor for Univision blockbuster Sabado Ginate show. In April 4, in this show the Host Francisco drive the new 2010 ford Fusion to the studio and hosted Ford Fusion game to give away a new car to a winner in the studio audience  [7]  . In UK, Ford sponsors events like UEFA champions- football tournaments and charities. They sponsor various events and organisations from family fantasy, Disneyland Paris to 60 year old musical and military prowess, the Edinbrugh Tattoo. The sponsorship focus on all the target markets form children to elderly, which shows that company is building image in the community as a form of goodwill for the company itself. Recently Ford Company launched Ford Focus, the commercial is beautifully made. The Ford Focus Orchestra- in which musicians are shown playing the instrument made from the real car parts. The main aim of this advertisement is to show customers that all the car parts are important and has best quality. The journey made with this car would never make you feel long with the experience of comfort cabin with striking exterior and improved technology. Primary Survey Analysis: Customers: As research done on the customers of Ford Cars, most customers are influenced by friends and family. They are likely to buy cars which are recommended by peers. Thus company can focus on giving best service and product to all target customers and also positive word of mouth communication (message is transmitted from the sender to many receivers, Pickton and Broderik). Similarly, customers look after the style and comfort of the cars, like size- 4 wheelers, small for single individual. What they look for is the use of cars like vans, trucks and their storage, capacity, fuel, engine, warranty. So, what Ford needs to understand is the needs and wants of the customers. Likewise, customers are influenced by the advertisement in the cars and magazines. Advertisements which use celebrities are likely to influence more customers. Ford uses cars in James Bond movies, science fiction drama Fringe  [8]  . Ford can adopt celebrity endorsement, using celebrity as a spokes person for project (Pickton and Broderick). Customers are also influenced by the established brand name. They look after the brand loyalty and its strength in the market (Allan K). Sales person influence the most when customers visit showrooms, the form of direct marketing- persuading and informing customers at the spot. Therefore, Ford can invest in best customer service personnel and give training to employees. Recommendations Klara Roberts argues that even though all the promotional activities Ford have done so far, will not help sales grow  [9]  . There are more marketing communications mix (internet advertising, direct marketing and e- commerce, sales promotions, sponsorship etc.) to be adopted to communicate directly with target markets (Seminik R. J.). Managing Corporate Identity: Ford can maintain the image of being dynamic, goal- orientated, attention-getting, active and pioneering .According to the Chris Fill, 2002, Ford has many stakeholders and small corporate gap and hence can adopt incremental process in maintaining this gap. Similarly, Ford should try to be a good corporate citizen, by managing corporate identity among various stakeholders, like- employees, local community and government. All the promotional and marketing activities done by the companies are based on maintaining corporate image. Push Promotional Strategy: Ford can adopt this strategy, a form of promotional effort by the manufacturer or suppliers to encourage trade channel members to promote and sell their products (Pickton and Broderick). Sales forces, internal part of communication, can be targeted as the main form of push strategy. Pull Promotional Strategy: Ford can also adopt pull strategy, a form of promotional effort to end customers and consumers to demand more by adding benefits and other activities (Pickton and Broderick). Such as discount promotion- a process of discounting the price for the product so that customers are encouraged to buy however this involves financial aspects (Hans and Duncan) . Similarly, they can improve on their weaknesses to minimize product recall and improve product efficiency which adds benefits. Relationship Marketing: Ford can put its emphasis on relationship marketing, between various stakeholders. They can focus on delivering more to the target customers by being more specific. As researched on the consumers, they are affected by the positive word of mouth marketing. Ford should focus on customer relationship management (positive communication and long term customer relationship management, Hans and Duncan). Even though they give services like financing, service and maintenance, they can add more features like style and safety. Brand Strategy: Most customers considers brand before making purchase decision. What Ford can invest in establish long term brand image by using more of communications mix which are explained further. This will help as a source of competitive advantage and create entry barrier. Brand strategy helps in improving the product by introducing innovative technology (Semenik). Similarly, Ford can also look for brand future, by adjusting in future changes in legislation, technology consumer patterns (Pickton and Broderick). Business 2 Business Marketing: This form of marketing acts as a lead generator, brand awareness and relationship development. If Ford fails to recognize the trade customers, they looses the first line customers. The agencies should change their cultures break down barriers and generate new marketing initiatives and creative ad content. Promotional Mix/ Intergrating Marketing Communication Mix: Analysing Ford Company, we can see that they have adopted various forms of promotional mix such as advertising, sponsorship. However, they can invest more on these factors and decide on what to adopt ( Kotler and Keller). Advertising Expenditure: Ford can also expend on intermedia (options for deciding media such as cinema, TV, press posters, magazines etc). Ford can target TV commercials (Ford Orchestra) as lots of people see TV everyday during free period. Buying a car is high involvement product where more risk is involved in buying decision (Hierarchy of Effects Model). People look for the best advertisement and are influenced by the positive aspects of commercials. Thus Ford could be more focused on creative advertising procedures. Public Relations: Ford can make an effort in this field by having sound relations with employees during the time of redundancy and closure, which is happening at the current economic downturn. Similarly, Ford can invest in ethical marketing, doing best for the public, like donations, conserving environment. All these helps in dealing with the negative publicity and crisis management and develop to make the corporate image (Pickton and Broderick) and helps brand signatures( Kotler and Keller). Internet Advertising: In Sept. 2008, Google was criticised for charging companies like Ford, for their share of profit in return of internet advertising  [10]  . There are various negative consequences that are faced by company in internet advertising such as fraud and scam. However, Ford can invest in internet advertising through websites which acts as an agent for the car companies. Personal Selling and Sales Management: As a research done on the customers, they are influenced by the presentation of customer service advisors. Similarly, the role of distributor is very important as they act as the main source to deal with the sales and marketing effort (Pickton and Broderick). Future Marketing communications: The form of media is always changing. The generation of use of media depends on the innovation and technology ( Broderick and Pickton). Firstly, there was a use of newspapers, then radio, television and internet. Future is based on the electronic marketing, known as ecommerce. Ford needs to go along with the change in media adaptation by the consumer and thus invest in communication via such medium.

Wednesday, November 13, 2019

Black Rain Essay -- Japan WWI Hiroshima Bombing Atomic Essays

Black Rain   Ã‚  Ã‚  Ã‚  Ã‚  The novel, Black Rain, is a first hand recall of the events of a man’s life during the bombing of Hiroshima. The main character, Shigematsu Shizuma, is concerned that his niece, Yasuko, will be unable to marry because prospective husbands are scared off due to the fact that she was near the bombing and that her or her children will suffer the effects of this radiation sickness that had already affected so many. In his quest to find a husband for his niece he decides to rewrite his journal of the bombing of Hiroshima. It is his copying of this journal that takes the reader though the treacherous events of the bombing and the effects on his and others’ lives. Mr. Shizuma writes of every detail of the bombing. He describes the bombs blinding white light and the mushroom cloud that followed and he also describes the people. He tells of the strange burns on people’s bodies. He tells of family’s journey back into the city of Hiroshima to try to find lost loved ones. And he tells of the survivors’ struggles as well, from the radiation sickness to the small rations of rice and beans distributed to the people. He also seems very inquisitive about what kind of bomb fell on the city. The journal ends with the surrender of Japan and the book ends with his niece becoming very ill with the radiation sickness.   Ã‚  Ã‚  Ã‚  Ã‚  This novel is like many other Japanese stories in that it is not a very happy book. There is no happy ending and the novel is filled with many gruesome de...

Monday, November 11, 2019

Development Study

Development study is a branch in social sciences that explores issues relating developing countries. Historically it has focused on social and economic development therefore may extend its significance to other regions and communities apart from concentration on the developing world. There are various approaches that conceptualize development studies. Among them are the modernization and dependency theories. This paper focuses to explore their similarities and difference in their significance to development studies.Dependency theory is a social science approach that argues that the developed nation draws resources from underdeveloped nations making them richer at the expense of their counterparts. The proponent of this theory is Sandra Ball-Rokeach and Milvin Defleur (1976). Dependency theory initially was in the communication discipline but merged out integrating several prospects. It merges prospects from psychology from social category theory, from causal approaches, media effects and traditions as well as contextual philosophy.â€Å"in its urge to appropriate productive forces for the purpose of exploitation, capital ransacks the entire world, provides itself with the means of production from all corners of the earth, obtaining these from all levels of civilization and from all forms of society† (Perry 1996. p. 35) It sometimes referred to as underdevelopment theory based upon Marxist theory in other words, it assumes that wealth western nation uses their superior status to exploit peripheral weaker nations reflecting earlier colonial bonds. These under developed nations expose their economical and political structure maintaining their reliance on developed nations.They become developmentally enslaved mastered by the west. Some argument exist that tourism has evolved somehow reflecting economic dependency and colonialism. However, potential underdevelopment resulting from dependency is the main focus. (Bramswell 2004. p. 323) Modernization on the oth er hand argues that low economically empowered societies can develop if only they seize from their traditional methods and adapt to modern technologies, cultural values and economic institutions that puts an emphasis on productive investment and savings.The social institutions and traditional values of low income nations hinder their effectiveness in economy. Most of people in undeveloped society have low work ethics, they usually consume without thinking of investing in the future. Most of these societies have large families therefore saving money for investing is almost impossible. They therefore rag behind in their economic ability (Griffiths & Giddens 2006 p . 405) Modernization tends to criticize Marxist theory. It emphasizes the process of change and the reason to that change.Marquis de Condorcet is among the proponents of this theory. His argument was that, people's cultural values and morals in the society can be changed by economical and technological advancement. He encour aged technological advancement arguing that it helps society have control to the environment and adapt to it. He argued that technological advancement encourage social progress. (Soylent communications 2008) Modernization theory contrasts the dependency theory in a number of ways.In many parts of the world where it have ever been applied, it has failed to take into account historical and social factors influencing development. Such factors are like the traditional social structures, colonialism, and religious factors. Natural past outcomes have also not put into account and which may have affected a society; famine, floods, volcanic activities and other natural environmental conflicts. Many nations like the Middle East historical process influenced its development.It emphasis on modern values in development cannot be fully relied as the back born to development. The historical processes in politics, economic, cultural, educational of a society influence its development. Development theory argument that richer nations exploits less developed nations natural resources contrast the free market that advances poor states to full economic growth. The international market gives every nation an opportunity to realize it full economic growth.It is through this freedom that a society can take advantage to purchase modern values that can help it develop. A poorer state can purchase new technological advancement improving production in its industries which in return will improve it economy. However, dependency theory contrasts this situation arguing that it is exploitation. Dependency theory argument that colonialism of undeveloped nations still exist is a contrast to modernization. In the previous century, many undeveloped countries evoked from colonialism after realizing their independence.This independence was not granted to just political matters but also to the economy and social structures. Most of these nations have their natural resources still fully unexploited. Not because their former colonial master have not exploited these but because they lack modern facilities which would help them. This therefore is a contrast to modernization. The continued reliance on colonial masters should not be argued as a modern colonialism. It is evident that the colonialist had an influence politically, economically and socially to their colonies.Therefore, these nations will tend to consult their colonial masters as well as trade with them even in the modern world. Contrast between dependency theory and modernization exist in their views on international dimensions that influence economic development of a nation. These dimensions include tourism, trade, global investment and many others. Dependency argues that tourism, free trade and global investment are a reflection of the dependency that exists between the developed and undeveloped world. Most of the global investors are from the developed world.This is also in tourism. Dependency theory proponents argue s that this is a clean indication of how developed nations exploits the less developed for their growth. Modernization on the other hand views this kind of relation to enhance purchase and adoption of modern technologies. Trade exposes undeveloped countries acquire modern technology. In enhancing tourism, the undeveloped countries adopt new technology to maximize turn outs. Though global investors’ targets at making profits, they as well enhance modernity in less developed nations.Dependency theory puts into accounts exogenous and indigenous political processes which have a role in national continuity and formation. It puts into account changing circumstances like religious background of nation. However, modernization contrasts this as its main emphasis is on new technology influence on development. Its notion of class difference which challenges it universality contrast dependency theory. In addition, modernization ignores rural poverty, unemployment, inflation, economic and political dependency and the growing gap between the poor and the rich.This contrasts dependency theory. (Paidar 2005) Though these two theories contrast, their arguments are both very effective in development studies. Development in a society is a complex issue which primarily may depend on modernization and dependency theory as well as other concepts in the society. Whichever perspective one would take, development is about the nature of a society economic, political and social ability. However if modernization and dependency theories are merged, they would have a more efficient development studies description on a particular society.

Friday, November 8, 2019

Joshua L. Chamberlain and the battle of Gettysburg essays

Joshua L. Chamberlain and the battle of Gettysburg essays Joshua L. Chamberlain and the Battle of Gettysburg What comes to your mind when you think of the Battle of Gettysburg? Maybe you think of Abraham Lincolns famous Gettysburg Address, Pickets Charge, or all of the casualties from the three days of fighting. Many times we dont think about all the people who risked their lives to protect our land, because we concentrate on the things that are familiar to us. For instance, how many people really know what role Joshua L. Chamberlain played in the Battle of Gettysburg? Chamberlain had a very important part in the second day of battle, and he definitely shouldnt be overlooked. Joshua Lawrence Chamberlain was born on September 8, 1828 in Brewer, Maine. Brewer was a small community which was known for farming and ship building. During Chamberlains youth, he spent a lot of his time working on his fathers one hundred acre farm and teaching school. He didnt have much education before he entered college, except for a short time at Whitings Military and Classical Academy in Ellsworth, ME. He entered Bowdoin College in 1848 and took a special interest in language. He taught himself Greek in order to be accepted there, and he later became fluent in seven different languages. He graduated from Bowdoin in 1852 and then attended Bongor Theological Seminary until 1855. He was offered a job as a minister, but he turned it down and accepted a rhetoric teaching position at Bowdoin. Chamberlain was a thin, muscular gentleman who was just shy of six feet tall. His narrow face and high cheekbones were hidden by a full mustache that extended to his jaw line. In the words of one private he was, a brave, brilliant, dashing officer...who, when once seen was always remembered.(Trulock, 5) Im sure Frances Caroline Adams (Fanney) agreed with this soldier because on December 7, 1855, Joshua Chamberlain and she were married in Brunswic...

Wednesday, November 6, 2019

The Lagoon Essays

The Lagoon Essays The Lagoon Paper The Lagoon Paper Introduction to the Study of English Literature Acharn Rongrat Dusdeesurapot September 18, 2010 Final Paper Arsat : Life that hanging on the moral, traditional values and blind love Joseph Conrad’s â€Å"The lagoon† portrays the life of a Malaysian man â€Å"Arsat† who afraid to live forward, just waiting for the bright future which is not likely to come, even at the dawn of the new day after the death of his wife. In this short story of Conrad, intensely describes the dramatic feeling of Arsat , suffered by his own decision which result in the sad ending of his brother and wife. As the story proceeds, it gradually revealing many point of view which have powerful effect on Arsat’s life. Arsat, as an ordinary man, has affection toward Diamelen (his lover, who was previously a servant of the Rajahs wife). But his desire some how not easily to be completed. As one’s life is not only depend on itself, it has to adjust itself with others life in the world, containing variation of livings. Social is one of the powerful factor that effecting Arsat’s life, if there is no social there might not have the elopement. Social always has its own way of administration such as social judgement and traditional values which were used as an organization of the society. Arsat, too, is one of the victim of the society because of its self-organization, being a victim in traditional valuation bringing the great mistake to his decision. In Conrad’s works, he always contrasts Eastern and Western attitude, describing Western as an area of modern civilization and Eastern as an ancient civilization. Therefore, Eastern countries are full of out-of-date, undeveloped and impractical tradition. The duty of Arsat as the sword-bearers f the Ruler has been entailing from time to time and make it way to him, liking a slave status. So, for him and his family, this duty can’t be denied, these can be assumed that nowadays Eastern still has the unreasonable rule that opposing people from their individual right. This make Arsat has no choice but conform to this Ruler’s principle. Because every country , in old days , the servant have to serve the royalty with there life forever, although at the present this tradition is likely to be discarded for a long time. The bad thing is when Arsat can’t accept this tradition anymore, the people or the royalty have to hunt him down before other will follow his path. The elopement of Arsat and Diamelen breaks the rule of Rajah the word rajah means king, the leaders of local tribes and old kingdoms had that title before Indonesia became an independent nationbeing disloyal and these was the grand turning point of his life. The story takes place in Malaysia which has â€Å"Islam† as the national religion, even though it doesn’t has any precise taboo in Islam’s rule, still the elopement is shouldn’t be done in any religion. It causes bother for everyone who evolved and it never Tongyoo 2 lasts so long, because the lover have no marital rights and no family support. The basic unit of Islamic society is the family, and Islam defines the obligations and legal rights of family members in marriage. Marriage in Islam is a civil contract which consists of an offer and acceptance between two qualified parties in the presence of two witnesses. In Arsat’s case, both of their family can be presented as the royalty- both King and Queen- for Diamelen, as a servant of the queen, she can’t get married until the Queen give her a permission, so the elopement of the lover is unacceptable. The lover who are not conform the contract will be expelled from the society. Arsat’s former society can’t accept his action, even his new society at the lagoon too, is not accept him because of his weird attitude toward this area which has ghostly reputation and frighten aspect and this is the impact of tradition values too. The polers deny him because he is a strangers, more important because he has not fear in ghost â€Å". . . hey disliked Arsat, first as a stranger, and also because he who repairs a ruined house, and dwells in it, proclaims that he is not afraid to live amongst the spirits that haunt the places abandoned by mankind. Such a man can disturb the course of fate by glances or words. † We are led to think that Arsat has something mysterious by the description of his isolation that no man would live in such a place without having a reason of his action. Although Arsat is not afraid of ghost he is haunted by the bittersweet past that he has kept his desire, trusting himself into the betrayal toward his brother and disloyalty to his ruler. The old superstitious of ghost and evil still exist in the east, dividing folk into 2 sides, the believe one and the disbelieve one. These lead to the opposite feeling toward each side, believing that whoever not agree to the priority, that one will be a stranger and excluding from the society. Arsat, too, is the stranger, so he live alone with his wife, no folk want to be near him. Maybe, his wife might not die if the polers accept in this difference, Diamelen might be cured or relieved by the poles’ help. Those that mentioned is only the external conflict of human, confronting with other people in society. The main principle that directly effects on people’s life too, is morality which rooting in human’s mind. Morality is a sense of behavior that differentiates intentions, decisions and actions between those that are right or wrong, bad or good, for Arsat this sense is hard to help him make a decision. Arsat, in the story, faces this internal conflict, the morality, 2 times, one occurs in his brother’s incidence and the second one occurs in his wife incidence. Looking back at the time Atsat run away with Diamelen and his brother, he himself, turn his back toward his brother, when he was captured, even though he hear his brother screaming out his name for three times, as Saint Peter has denied Jesus three times: a man who had been his brother, teaching him and giving friendship to Peter. he betrayed his brother for a women he loved and no looking back. In this case, no matter how hard he tries to do the right thing by helping his brother, but at the time, his selfishness overwhelming him, Tongyoo 3 making him blind and sees only himself’s happiness. Arsat, pressed by passion abandons his brother to the hands of the enemies and escapes with Diamelen, to live in the shadows of The Lagoon. He had made his choice â€Å" Then I looked at her , Tuan , I pushed the Canoe. He heard his brother call him twice and yet he wanted to live for his passion â€Å"Was she not there in that canoe ? And could I not with her find a country where death is forgotten where death is unknown† There is a question that we, readers, have to make a decision whether Arsat hates his brother or not. The paradox of Arsat’s statement is still vague â€Å"Theres no worse enemy and no better friend than a brother. . .   Ã¢â‚¬ . Did he envy in his brothers bravery ? This ambiguity is expressed when Arsat speaks out â€Å"What did I care who died ? I wanted peace in my own heart. † or may be they are just a brotherhood rival, still if Arsat truly hates his brother, his sudden action of discarding his brother might not have nothing to do with his morality. When Diamelen dies, Arsat looking back to himself with the mistake that he has done. He, for once, thinks with moral that if she had not followed him to this remote place, she would have been cared for and therefore would not have met the death. One of the reason that she died is because she brings herself against her people’s social traditions. At her death, Arsat feels empty and understands that everything had been an illusion and he had left his brother to die for nothing. In the end, as his conclusion, his own passion is the main cause of the death of both people he loves. Despite from the morality and tradition values, there is still a one main factor that has powerful effect on Arsat and that thing is love. For Arsat , his love toward his beloved wife, Diamelen is so powerful and pure that nothing can stop him from being with her, still he doesn’t notice that his pure love is nothing but an illusion. It makes a person blind and irresponsible to the family and society. His duty is to serve his King but he rejecting his duty and follow his heart, yet it is a good thing, but in other aspect this feeling of passion can bring disaster to his family, administration and even himself. Arsats love for Diamelen makes him blind and he truly becomes a half man without any sense of responsibility to family and his own country. Arsat confesses of how he took Diamelen and run off with her instead of avenging his brother’s death, this can be implied that he is motivated by own desire not by any sensible reason or logic. The conclusion The lagoon is the story of isolation and failure. The isolation of a man who throw away his life and try to fulfill his passionate desire, occurred by love. The lagoon is not only a symbol for isolation in its physical of differentiated area but also Arsat’s moral that only cares for his Tongyoo 4 sake and desire. Arsart kicks himself free from the world and the universe, doesn’t has to care for the royalty or other people attitude, as long as he can has his desire. He even unconsciously destructs Diamelen because of his selfish attitude. It revealed by his action that he choose to have passion better than pride â€Å"There is a time when a man should forget loyalty and respect. Might and authority are given to rulers, but to all men is given love and strength and courage†. In the end, Arsat’s possession of Diamelen is nonpossession, she leave him there, alone in the world Life, is somehow full with controversy, Sometimes it leans toward us but sometimes it doesn’t and likely to depends on the society valuation. Even thought we have decided to believe in ourselves, insisting to stand for our path and be honest to our thought. In the end we still be eliminated, condemned, resisted by the society, because of our difference in thought and action. Living in society, is too difficult to deal with, human can’t only adjust or block their own thought for others forever, if they do so, there will be no difference in any humanity and will no more be themselves. As a result of social pressure, some people have to struggles for live their own life and not depend on the society just like Arsat. Yes, it might good to fully be yourself but it will be bad if you only think for yourself and not even care fore other people. In the end, people will be familiar with their selfishness and it will bring disaster to their life. As a suggestion, studying from Arsat’s life, everything has a solution whether it will be difficult or not. Life is ours and life is not ours, we have to accept the truth that humans are social animals, we create complex social structures composed of many groups, from families to nations. Social interactions between humans establish a variety of values, social norms and rituals, which together form the basis of human society. From this reason, humans can’t stay alone and in order to live with other people, we have to conform the rules of the society with reasonable evaluation, at the same time respect our thought that will bring us happiness which is not injure other people, family and ourselves. Writer Resource Conrad, Joseph. â€Å"The lagoon. † Cornhill Magazine, 1897. Alvarez, Carmen G. The lagoon A study in imagery, 2009. Billy, Ted. A wilderness of words: closure and disclosure in Conrads short fiction, Texas: Texas tech university press, 2007.

Monday, November 4, 2019

Metropolis 1927 Movie Essay Example | Topics and Well Written Essays - 1500 words

Metropolis 1927 Movie - Essay Example The story of ‘Metropolis’ was co- written with Lang’s wife Thea Von Harbou. Throughout the movie, one is entertained in observing the innovativeness of imageries used by cinematographer Karl Freund. Otto Hunte handled the art designing department. Its lead actors include Alfred Abel as Joh Frederson, Gustav Frohlich as Freder, Rudolf K. Rogge as Rotwang, Theodor Loos as Josaphat, Fritz Rasp as the Thin Man, Brigitte Helm as Maria and Heinrich George as the Guardian of the Heart Machine, Grot. Besides the ill impacts of industrial revolution, the movie was also inspired by ‘Gas’, ax expressionist play by Georg Kaiser (Huyssen, 223). Background: Chaos In the 1920’s, the city of Los Angeles represented the whole condition of America in a nutshell. The city dwellers were clearly divided into two sections. While the former was bright, full of fun and frolic the other was embedded deep into darkness. However, this division was unplanned and never sta tic (Sitton, 1-3). Darkness was in the lives of people belonging to the latter group, who inhabited the city’s dark underworld. They were restless and aimless, struggling for identities within dingy working conditions. It was quite impossible to unnotice the vigorous potential of energy or force soaring among the masses. As more and more immigrants poured in during 1920’s America began to transform. Big Red Cars of Pacific Electric began to flood the streets of Los Angeles downtown. Expansion came hand in hand. It was immediately followed by oil discoveries and subsequent effects of industrial revolution. While one section of society fully reaped the benefits of this revolution, the other section got plunged into darkness. The business leaders became synonymous with exploiters and the terms like â€Å"industrial employment†, â€Å"industrial capitalism†, etc. were defined in a new way (Sitton, 15). Practically, with the huge inflow of labors, number of fa ctories increased but the quality and quantity of facilities remained the same. This resulted in congestion, less availability of basic human requirements, and an increase of crime and sickness. It was this abhorrence and horror that inspired making of ‘Metropolis’ in 1927. Industrial revolution: theme of Metropolis According to Parker, â€Å"Metropolis was all about movement, crowds, noise, smoke and a constant atmosphere of menace and danger† (Parker 155). Being a silent film, it successfully brings out the unforgiving nature of city life, without using any dialogue. It is not a film that inspires hope. It rather focuses on the destitution and hopelessness prevails. At the same time, it also highlights the notion of Proletarian women, of which Maria is the chef spokesperson. Along with oppression, the movie also shows the lessening of family values with the advent of industrial revolution. However, in the latter half of the movie the maternal instinct is shown to be growing stronger and ends up in the form of a rebellion. Mass dynamism and force is the only remedy for escaping the tyrannies of capitalism- is the only note of hope that this movie offers. (Gabriela, 30). To emphasize the theme of industrial revolution, several scenes represent use of technology. Such scenes, not only increases the emotional effect of the picture, but also directs the flow of narrative. Some of these memorable scenes are- the beginning of the movie

Friday, November 1, 2019

The Aesthetic and Economic Characteristics of the Film Europe Movement Essay

The Aesthetic and Economic Characteristics of the Film Europe Movement - Essay Example The researcher states that thereafter gradually & quite naturally, the ‘American influence’ begun to overflow in diverse domains. It slowly initiated to engulf spectrums such as art, theatre, culture, music, films. The next step was to classify those apparently ‘nonpolitical’ artistic components at par with the lines of the grand old American maneuver. This cultural autocracy created a stir amongst the enlightened & elitist in Europe. Film corporations like the Metro Goldwyn Mayer had already infiltrated the economies of third world nations like India by 1920. While American film corporations’ encashed rich dividends from colonial markets, the European heavyweights were coerced to remain at a bay. This naturally sprouted a furor across the cultural horizon. The European mavericks & thespians felt that a cultural reincarnation was long overdue. German filmmakers like Dupont, Eichberg & Bolvary, plunged into the galaxy of filmdom, with the aim to break the American jinx. Their unbridled apathy against US monopoly led them to the shores of Britain, from where they churned out numerous path-breaking films. This unique film movement came to be known as the ‘Film Europe Movement’, & gained massive popularity throughout the European peninsula. The noble ideals of combating capitalist aggression with socialist principles augured magically with the masses. ‘Film Europe’ managed to successfully batter up American aggression, intertwined with egalitarian theologies. The concluding research deals with the Film Europe Movement with E.A. DuPont’s English film ‘Piccadilly’ juxtaposing the center stage. The culmination of the First World War had precisely ravaged up the economies of France & Italy. They were in no position to stifle or even stand a chance against the ever-expanding ‘American menace’. The calculating American theorists embarked on their global economic conquest, & by 191 7, had South America, Australia, Asia Minor & vast territories of Africa amidst their grasp.Â